Complete your oral hygiene routine following the 3 steps
Additional Information
The pack should be separated and recycled:
1. BOX: paper/cardboard container
2. TUBE & CAP: non-recyclable/household waste
Packaging Materials:
- Box: cardboard
- Aluminum seal: plastic & aluminum
- Tube & Cap: plastic
GUM ActiVital Toothpaste is a multifunctional toothpaste that has anti-plaque and antioxidant action, preventing cavities and strengthening enamel. It is specially developed to protect gums and teeth for life, and prevent problems before they occur.
Remember, toothpaste does more than clean plaque off of teeth. It also protects teeth and stimulates better gum health while reducing the effects of certain oral conditions. Choosing the right toothpaste to pair with the right toothbrush can be a key to unlocking a good oral care routine.
At GUM we are dedicated to oral health, and understand its implications for overall wellbeing. Research identifies a bidirectional link between gum health and diabetes, as well as a connection between compromised gums and other systemic conditions such as cardiovascular disease. We want to help you take the very best care of your oral health, and yourselves.
The GUM ActiVital Toothpaste is gluten-free and does not contain any lactose. Since no lactose or dairy products are processed in the manufacturing site, the probability of lactose contamination in the supply chain is extremely low. The GUM ActiVital Toothpaste is a cosmetic product and is hence not intended for ingestion.
The GUM ActiVital Toothpaste is considered vegetarian-friendly as the formulation does not include animal-derived ingredients. However, it cannot be labelled vegan as the manufacturing site has not been accredited vegan.
The GUM ActiVital Toothpaste's PlakClear technology can prevent bacteria from adhering to the tooth surface thanks to cationic silica which binds to oral microbes, thus helping to prevent them from re-adhering to enamel.
Use of the GUM ActiVital Toothpaste is indicated for children 7+ and adults as a 1450 ppm fluoride ions (0,32% sodium fluoride) concentration is not required for pre-school children.
Want you know more?
- How to brush your teeth
- Read more about how to get the most out of your oral care routine
- Discover more about the GUM Link and how gum health and general health are connected!